print design & production art.

Industries: Luxury Goods, Technology, Educational Publishing, Craft Retail/Stationery, Interior Design, Fashion & Beauty, Food & Craft Beer

Everything from printed products, retail display, marketing materials, event, stickers and packaging.

Ray-Ban Retail Graphics

Digi-Mags, Ultraboard

Designed layouts based on RB style guides & store type + prepped all files for print including Spot UV headers. Created an overview diagram with all details [material, qty for store(s) location, size] which aided Estimating, Production, Shipping as well as served the customer proof, internal proof, and record keeping. Coordinated approvals through delivery to stores on-time.
Digi-Mags

Designed layouts based on RB style guides & store type + prepped all files for print including Spot UV headers. Created an overview diagram with all details [material, qty for store(s) location, size] which aided Estimating, Production, Shipping as well as served the customer proof, internal proof, and record keeping. Coordinated approvals through delivery to stores on-time.
Digi-Mag

Designed layouts based on RB style guides & store type + prepped all files for print including Spot UV headers. Created an overview diagram with all details [material, qty for store(s) location, size] which aided Estimating, Production, Shipping as well as served the customer proof, internal proof, and record keeping. Coordinated approvals through delivery to stores on-time.
Spot UV Header Digi-Mags + Regular Digi-Mag

Designed layouts based on RB style guides & store type + prepped all files for print including Spot UV headers. Created an overview diagram with all details [material, qty for store(s) location, size] which aided Estimating, Production, Shipping as well as served the customer proof, internal proof, and record keeping. Coordinated approvals through delivery to stores on-time.

Ray-Ban AI Glasses Large Format Print Campaign

Ray-Ban Glendale - Wall Graphics

Layouts are based on their campaign style guides and resized accordingly, and then exported to specs. Inserted approved copy per location.
ALL ARTWORK FILES ARE SETUP 1:10 SCALE (10%) PDF/X-1a:2001 with CROP MARKS & BLEED
Ray-Ban Denver - Elevator Wraps

Layouts are based on their campaign style guides and resized accordingly, but also accommodating the space required for fabrication. This means keeping important text and art elements away from that space. Then export to specs. Inserted approved copy per location.
ALL ARTWORK FILES ARE SETUP 1:10 SCALE (10%) PDF/X-1a:2001 with CROP MARKS & BLEED
Ray-Ban San Diego - Britewall

Layout based on their campaign style guides and resized accordingly while accommodating the required frame space.
ALL ARTWORK FILES ARE SETUP 1:10 SCALE (10%) PDF/X-1a:2001 with CROP MARKS & BLEED
San Diego Kenwood - Sky Banner

Layouts were loosely based on their campaign style guides and resized accordingly, but for this size, it was more effective to keep it model based.
ALL ARTWORK FILES ARE SETUP 1:10 SCALE (10%) PDF/X-1a:2001 with CROP MARKS & BLEED
Ray-Ban Oakbrook - Double Light Pole

Layouts were loosely based on their campaign style guides and resized accordingly, while puting priority on readability and simplicity due to its use.
ALL ARTWORK FILES ARE SETUP 1:10 SCALE (10%) PDF/X-1a:2001 with CROP MARKS & BLEED
Ray-Ban Whaler's Village - Single Light Pole
Ray-Ban Ala Moana - Ext. Fabric Standees
Ray-Ban Roosevelt Field - Britewall
Ray-Ban San Antonio - Backlits
Ray-Ban Whaler's Village - Backlits
Ray-Ban Intl Plaza - Sky Banner

Grand Prize Beer Label Design - ShoeTree & Jordan Jonas

Grand Prize Label Design!

Wolverine’s Revenge is A beer brew collab between ShoeTree Brewing and Jordan Jonas, The History Channel’s Alone Season 6 Winner.
Original Label Design & Illustration

My original design won their contest in March 2023. I created it in Adobe Illustrator.
It tells Jordan's story all in one concise label. They even included my design write up in their social media posts as well as my product mock up images.
Social Media Posts

The Wolverine's Revenge beer was released on June 9, 2023 in Carson City and Minden, Nevada and there have been many social media posts about it.
In the news on KRXI Fox 11 News

It was also showcased on the KRXI Fox 11 News in Reno on June 16th, 2023 because it's ShoeTree Brewing's 6th Anniversary in Carson City, NV.
Here's the full coverage:
https://foxreno.com/news/mornings-on-fox-11/shoe-tree-brewing-company-in-carson-city-celebrating-6-year-anniversary

Restaurant Graphics

Sandwich Special menu

Utilized AI for imagery based on the month’s dish description provided by the head chef
Juice Bar Special menu

Utilized AI for imagery based on the kind of juice served
Specials for Thursday menu

Utilized AI for imagery based on the month’s dish description provided by the head chef
Coffee Bar Special

Utilized AI for imagery based on the kind of coffee served
Breakfast Menu

Utilized AI for imagery based on the month’s dish description provided by the head chef
Lunch Menu

Utilized AI for imagery based on the month’s dish description provided by the head chef

Interior Design Catalog Pitch + One-Sheet

Front Cover & Alt Covers
Intro Room Shot + Brand Story
Interior Layout for Category Prints
Info Chart + IBC
Back Cover
Alternate Inside Cover Layouts
One-Sheet Instructional Flyer

Fashion Marketing & Branding Materials

Resortwear Catalog

Designed, edited, retouched, color matched accurately to fabric, prepped for print, press-checked, coordinated proof approval & delivery to client.
Tradeshow Fabric Banners

Designed, edited, retouched, color matched accurately to fabric, background knockout, and prepped for large format print & coordinated delivery to client.
Map Fold Mailer - Front & Back Cover

Designed, edited, retouched, color matched accurately to fabric (for both CMYK & RGB), prepped for print as well as individual images for digital purposes, background knockout, press-checked, coordinated proof approval & delivery to client.
Map Fold Mailer - Flat

Designed, edited, retouched, color matched accurately to fabric (for both CMYK & RGB), prepped for print as well as individual images for digital purposes, background knockout, press-checked, coordinated proof approval & delivery to client.
Mini Flat Digital PDF Brochure

Client wanted to advertise their new Valu-Classics sections while keeping the same style of their regular mailer brochure. I organized the content and future proofed it as it can easily be updated to a new year.
Accordion Fold Look Book

Designed and setup for mass print production. Coordinated approvals, ripped file, and outputted thermal direct plates for sheetfed press.oes here
Accordion Fold Look Book

Designed and setup for mass print production. Coordinated approvals and delivery to client.
Shipping Bag

Designed and setup shipping bag artwork for 4-color print production. Coordinated approval, samples, and delivery to client.
Hang Tags

Designed many hang tags and/or set up designer files for mass print production with punch hole and ribbon/rope/safety pin/plastic logo details. Cooridnated approvals and delivery.
Woven & Printed Labels

Set up main label design and size tab label artwork for printed and woven label production.
Tradeshow Blimp Banner

Designed, set up artwork for large format print, cooridnated approval process and delivery to show
Retail Display Graphics Banners

Designed, set up artwork for print intended for store opening event.
Catalogs and Look books

Design and/or Pre-flight, pre-press, prep for print, consult and advise client on best print practices & efficient solutions, process print order, communicate with print vendor and have product delivered to client.

Image Editing

Retouched & Color Matched Photos

Edited, retouched, color matched accurately to fabric, prepped for print, background knockout, and press-checked.
Color Matching to Fabric

Photograph is of a printed catalog spread on top of the actual fabric to show the accuracy of my color matching abilities. It was important to color match to the fabric because buyers would use this catalog to purchase garment orders from the client.
Color Matching to Fabric

Photograph is of a printed catalog spread on top of the actual fabric to show the accuracy of my color matching abilities. It was important to color match to the fabric because buyers would use this catalog to purchase garment orders from the client.
Retouching & Background Knockout

Color correction, background knockout, retouching

Dieline Stickers & Packaging

(images coming soon) - While working at Happy Brands, I worked on creating stickers for print, sticker dielines, packaging, planners, notebooks, and accessories. Happy Brands is home of the Happy Planner. Everything had special dielines!